by If I were to define the last decade in a single word, I would have called it “Opportunities”. An unprecedented era, throwing open the doors to thousands of companies encashing on the startup wave, becoming overnight unicorns. India became a major force in the startups economy industry, with high scores for “ease of doing business”. One interesting thing that connected all these events was ECommerce job boom.
A shift from Brick & Mortar to E-Commerce
Shopping online was primarily non-existent a decade ago. But all of a sudden, we find ourselves highly dependent on E-commerce sites like Flipkart for everything. Buying a book, booking a flight ticket, or even getting a dress for Diwali, you buy it online. Not only has the demand for E-commerce shopping surged, but also employment numbers have grown rather exponentially.
Ecommerce Jobs – A new avenue in Employment
Most jobs in unskilled labor were relegated to only certain sectors inside manufacturing and delivery services in the past. Skilled labor were employed in only Finance & IT. With a massive demand on E-commerce shipments, companies like Flipkart shifted the focus area to Supply chain, Logistics and Delivery. Flipkart added 66 new large-scale fulfillment and sortation centers across 12 different states. To enable overnight shipments, next-day deliveries and movements in the “Last Mile” of the delivery, they added more than 1000 delivery hubs.
Ecommerce Job Boom in MSME’s
The Ecommerce job boom has primarily benefited several kinds of people (apart from the end consumer of course).
- MSMEs, resellers and artist s: Millions of Micro, Small and Medium Enterprises (MSMEs) across India have benefited from this E-commerce boom. Flipkart was one of the key players in propelling this. Sitting out of small towns ,so many small businesses, with investments as low as 1-10 Lakhs have managed to set up successful establishments. These were sold to different corners of the country through the modes of E-commerce. This was unheard of before and was only sold locally.
- Unskilled Jobs – With round the year festivals in India, we have quite a high seasonal demand for various products. Flipkart, along with third-party logistics partners employs lakhs of workers to facilitate deliveries, shipment handling and other related work.
- Technical After-Sales Service Jobs : Companies like Jeeves are now an Installation & service partner for companies like Flipkart to help address various queries. More than 8,000 trained service technicians have been employed to handle service for Mobiles, large appliances, furniture, and IT peripherals.
- Kiranas as a Last-Mile Delivery Partner: Many small kirana stores have now become Delivery centers, offering safe storage. This also eliminated the difficulties in last-mile deliveries.
Ecomm has not only created jobs but also allowed a lot of people of sell online too. Insightful read.
It has been so convenient for the consumer to buy with the E-Commerce boom. The last few years have seen a shift in consumer behaviour, due to availability of so many products easily sitting at home. It has been a great boon to so many rising businesses. They have easily been able to reach their consumers home through E commerce.
I can so relate Murali and I feel exactly the same, kudos to the wonderful initiative by Flipkart #ecommerceinnovation
I liked how you began the post. It is true the last decade has been full of opportunities.
I can’t remember when I began shopping online, but yes, it has been the best decision.
It is promising to see Flipkart taking steps to provide employment to people.
That’s insightful information about kirana stores becoming delivery hubs!
Several sectors can be benefitted from the ecommerce boom. That is so great to hear.
Ecommerce has actually brought jobs to so many people in the unorganised sector.
Good to read this article. Indeed we all are so dependant on eCommerce sites like Flipkart, and in a good way.
This is a useful post if you want to understand how ecommerce came to benefit so many players.
Excellent post! Ecommerce has brought a job boom in an otherwise sluggish time.
I agree that e-commerce has created a boom in job opportunities.
Truly, the last decade has been full of opportunities. The economic ecosystem has become very supportive if you want to start your own business or align with an e-commerce platform.
E-commerce sites Flipkart has made digital shopping and booking so easy that I am happy to be dependent on Flipkart.
It’s good to know that Flipkart has worked overnights in making one-day deliveries a reality
Flipkart is very efficient in a way that it has benefitted many sector with job opportunities with respect to logistics
Delivery has become so easy with Flipkart’s working style and innovative ideas.
The ecommerce job boom surely has brought so many people across the country together.
I didn’t know Flipkart has chosen kirana stores to be Last-Mile Delivery partners – that’s such a wonderful idea!
You’re right, Karthik – we shop for everything online these days.
Platforms like Flipkart have been responsible for so many people employment across the country – it’s amazing to see!
Thank you for listing down all the facts in such a cohesive manner – I loved reading this post!
This is informative post as i can see Flipkart taking steps to provide employment to people.